Proton, Geely Leverages On SIRIM QAS To Boost Credibility

Proton  has chosen SIRIM QAS International (SIRIM QAS) as their official lab certification partner for Proton and Geely automotive components. This partnership aims to boost the credibility and competitiveness of these automotive products in the global market.

To meet the requirement of this partnership, SIRIM's Chemical, Polymer, and Composite Section (CPCT) laboratory underwent a thorough evaluation to meet strict 3rd Party Testing Laboratory Management standards and global MS ISO/IEC 17025 certification.

Dalha Bin Rahmat, Head of the CPCT Section, said, “This accreditation is not just a stamp of approval; it reflects SIRIM QAS's dedication to excellence, impartiality, and competitiveness.”

Proton Holding Sdn Bhd emphasised that this partnership supports PROTON's goals of returning to profitability and becoming the top automotive company in Malaysia and one of the top three in ASEAN through SIRIM QAS’s rigorous standards.

This partnership also offers significant benefits throughout the supply chain, such as:

• Top-notch Quality Assurance: Ensuring high standards for automotive products.
• Consumer Confidence: Building trust in the market.
• Global Market Access: Facilitating entry into international markets.

Additionally, SIRIM CPCT’s testing facilities provide a wide range of services, including accelerated weathering, material testing, thermal testing and more which will help companies:

• Support Product Development: Assisting manufacturers in testing new materials and evaluating emerging technologies.
• Enhance Efficiency: Offering convenient, efficient, and time-saving testing processes.

These efforts align with SIRIM QAS’s commitment to continuous improvement and best practices.

By conducting these tests, Proton and Geely aim to enhance their credibility and build stronger consumer confidence. Additionally, these efforts reinforce trust in their product quality, performance, and delivery, facilitating conformity assessments for ensuring high standards.

As Proton and Geely innovate and expand, their partnership with SIRIM QAS promises world-class excellence for Malaysia's automotive industry. Leveraging SIRIM’s expertise in certification and quality assurance, this collaboration aims to facilitate seamless market access for manufacturers and vendors entering the international market.